I’m worth the wait Test, test, and test again! Make sure your email looks good on all devices before you send it out. Not just a pretty interface Get creative with emojis in email subject lines to increase open rates! "Our charity nursery has improved their event marketing thanks to PosterMyWall flyers!" - Paula Opening the door to unlimited creativity… Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Don’t forget to add a fun, relevant call-to-action button to your email.