Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Fighting off robots… Sit up straight. Test, test, and test again! Make sure your email looks good on all devices before you send it out. Don’t make ‘em yawn! Keep your emails exciting and brief. Boost your email opens with a punchy subject line. Get creative with emojis in email subject lines to increase open rates! Don’t forget to add a short preview description to encourage people to click on your email.