Fighting off robots… 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! My day’s been ok, how’s yours? Don’t forget to add a fun, relevant call-to-action button to your email. Keep your email subject line short and attention-grabbing. Test, test, and test again! Make sure your email looks good on all devices before you send it out. I’m worth the wait Get creative with emojis in email subject lines to increase open rates!