Don’t forget to add a short preview description to encourage people to click on your email. Don’t forget to add a fun, relevant call-to-action button to your email. Not just a pretty interface Generating witty text... Want the loading time to be longer so we can spend more time together :) Keep an eye on your email open rate to analyze and improve performance! A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email!