Don’t forget to add a fun, relevant call-to-action button to your email. Avoid getting marked as spam! Only email people who have agreed to receive emails from you. One Mississippi, two Mississippi… A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. "Our charity nursery has improved their event marketing thanks to PosterMyWall flyers!" - Paula Let your imagination run wild. Keep your email subject line short and attention-grabbing. Get creative with emojis in email subject lines to increase open rates!