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Test, test, and test again! Make sure your email looks good on all devices before you send it out. A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. Keep your email subject line short and attention-grabbing. 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Not just a pretty interface Don’t forget to add a fun, relevant call-to-action button to your email. Sit up straight.
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