Get creative with emojis in email subject lines to increase open rates! Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Is anyone even reading this? Not just a pretty interface "Our charity nursery has improved their event marketing thanks to PosterMyWall flyers!" - Paula Let your imagination run wild. Don’t forget to add a fun, relevant call-to-action button to your email. Test, test, and test again! Make sure your email looks good on all devices before you send it out.