51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Don’t make ‘em yawn! Keep your emails exciting and brief. One Mississippi, two Mississippi… I wish I looked as good as you while waiting Want the loading time to be longer so we can spend more time together :) Keep your email subject line short and attention-grabbing. Test, test, and test again! Make sure your email looks good on all devices before you send it out. Not just a pretty interface