One Mississippi, two Mississippi… Test, test, and test again! Make sure your email looks good on all devices before you send it out. Get creative with emojis in email subject lines to increase open rates! Opening the door to unlimited creativity… Avoid getting marked as spam! Only email people who have agreed to receive emails from you. [insert fun loading text here] Don’t forget to add a fun, relevant call-to-action button to your email. Is anyone even reading this?