Test, test, and test again! Make sure your email looks good on all devices before you send it out. Get creative with emojis in email subject lines to increase open rates! Avoid getting marked as spam! Only email people who have agreed to receive emails from you. I’m worth the wait [insert fun loading text here] Don’t make ‘em yawn! Keep your emails exciting and brief. Sit up straight. Keep an eye on your email open rate to analyze and improve performance!