51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Don’t forget to add a fun, relevant call-to-action button to your email. Test, test, and test again! Make sure your email looks good on all devices before you send it out. Feel free to spin in your chair while you wait A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. I’m worth the wait Fighting off robots… Get creative with emojis in email subject lines to increase open rates!