Keep an eye on your email open rate to analyze and improve performance! Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Generating witty text... I wish I looked as good as you while waiting 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Don’t forget to add a fun, relevant call-to-action button to your email. Opening the door to unlimited creativity… Keep your email subject line short and attention-grabbing.