Don’t forget to add a short preview description to encourage people to click on your email. One Mississippi, two Mississippi… Keep an eye on your email open rate to analyze and improve performance! Let your imagination run wild. Don’t forget to add a fun, relevant call-to-action button to your email. Feel free to spin in your chair while you wait "Our charity nursery has improved their event marketing thanks to PosterMyWall flyers!" - Paula 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email!