Don’t forget to add a short preview description to encourage people to click on your email. [insert fun loading text here] Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Try different email subject line styles to find what gets the most opens. I wish I looked as good as you while waiting Don’t forget to add a fun, relevant call-to-action button to your email. Sit up straight. Keep your email subject line short and attention-grabbing.