Don’t make ‘em yawn! Keep your emails exciting and brief. I’m worth the wait A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Generating witty text... Test, test, and test again! Make sure your email looks good on all devices before you send it out. Get creative with emojis in email subject lines to increase open rates! Not just a pretty interface