A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Let your imagination run wild. Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Don’t forget to add a short preview description to encourage people to click on your email. Don’t forget to add a fun, relevant call-to-action button to your email. Don’t make ‘em yawn! Keep your emails exciting and brief. My day’s been ok, how’s yours?