Keep an eye on your email open rate to analyze and improve performance! Don’t forget to add a fun, relevant call-to-action button to your email. Is anyone even reading this? A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. I’m worth the wait Try different email subject line styles to find what gets the most opens. Don’t forget to add a short preview description to encourage people to click on your email. Avoid getting marked as spam! Only email people who have agreed to receive emails from you.