One Mississippi, two Mississippi… Don’t forget to add a fun, relevant call-to-action button to your email. [insert fun loading text here] “There are so many beautiful designs to choose from. I feel like a professional when I use it.” - Dr. Oberson Keep your email subject line short and attention-grabbing. Don’t make ‘em yawn! Keep your emails exciting and brief. Fighting off robots… 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email!