51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Don’t forget to add a fun, relevant call-to-action button to your email. I wish I looked as good as you while waiting Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Don’t make ‘em yawn! Keep your emails exciting and brief. Keep an eye on your email open rate to analyze and improve performance! Sit up straight. Get creative with emojis in email subject lines to increase open rates!