Not just a pretty interface 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! One Mississippi, two Mississippi… Keep an eye on your email open rate to analyze and improve performance! Don’t forget to add a short preview description to encourage people to click on your email. Opening the door to unlimited creativity… Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Get creative with emojis in email subject lines to increase open rates!